COTYWith the help of leading global beauty house Coty Inc., international celebrity and supermodel Heidi Klum will develop and market her very own signature fragrance, Heidi Klum Shine.
Klum, who has already created an empire for herself: model, television host, and designer--- has worked as Artistic Advisor and face of Coty's European label ASTOR, in addition to creating a beauty line for lingerie brand Victoria's Secret. If that isn’t enough, the German beauty, highly popular thanks to TV shows such as Project Runway, successfully launched her own clothing and jewelry lines in the past. "I am thrilled to be partnering with Coty on my new fragrance," said Heidi Klum. "Working for a long time on developing a signature scent and watching it finally come to life is so exciting. I never thought my nose would recover from sniffing so many scent combinations but it is all worth it. I want my fragrance to be truly special and head-turning so that people ask the woman who's wearing it 'What are you wearing? You smell delicious!’ "
Heidi Klum Shine is expected to launch in fall 2011. Are you looking forward to Heidi’s new fragrance? Tell us in the comments.
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